Apple faces hurdles with its premium mixed-reality headset while Meta scrambles to counter with its own next-gen Quest to maintain its leadership position.
Google Cloud releases AI tool for healthcare industry: It promises efficient data retrieval for busy clinicians while raising concerns about data privacy and the necessity of vigilant fact-checking.
Meta pays big bucks for star-powered AI: It’s spending millions to craft AI personas of celebrities as a way to attract users. It’s also gaining a reputation it might regret.
UK regulators scrutinize Snapchat’s My AI over child privacy concerns. Non-compliance could mean major fines.
Consumers see improvement in the customer experience, but pain points remain: Long wait times and repetitive customer service encounters continue to frustrate shoppers.
On today's podcast episode, we discuss a digital out-of-home (OOH) TikTok initiative, whether OOH ads have actually bounced back, and what we expect to see from in-store retail media. "In Other News," we talk about YouTube experimenting with longer but less frequent ad breaks and whether consumers are finally bumping up against a video streaming ceiling. Tune in to the discussion with our analyst Ross Benes.
US advertising sector added 3,000 jobs last month: Reflecting a broader resilient US labor market despite global challenges.
The hidden cost of online ads emerges: Innovative strategies and collaborations pave the way for more environmentally-friendly campaigns.
On today's podcast episode, we discuss what to make of the deal between the writers and studios, whether we'll soon be interacting with synthetic social networks, if AI can really improve customer service, wearable AI technology potentially replacing the smartphone, how much people have saved for retirement, and more. Tune in to the discussion with our director of reports editing Rahul Chadha, director of forecasting Oscar Orozco and analyst Max Willens.
Email marketing is the top area where US B2B and B2C marketers have increased their direct marketing budget in the past 12 months (62%), according to a survey from SeQuel Response and ISG.
Meta proposes ad-free subscriptions for EU users: A strategic shift ahead of 2024's Digital Services Act, with global implications.
The need for AI-capable servers presents an attractive opportunity to shift away from PCs and their lagging sales. GPU supplies remain a choke point for expansion.
Kia and Hyundai join Tesla’s NACS charging in North America. Other automakers align to provide broad charging networks that are crucial for growing EV demand.
Microsoft to seal Activision Blizzard deal: Overcoming regulatory hurdles, it’s poised to become a gaming industry behemoth. But Microsoft must cater to players to be successful.
OpenAI wants to become a chipmaker: It’s looking to mitigate chip shortages and enhance AI model training, despite major chip design and manufacturing sector hurdles.
Meta’s AI-powered creative ad tools are here: Announced in April, Meta’s creative tools could open up spending from businesses that can’t afford costly creative agencies.
On today's podcast episode, we discuss who the LGBTQ+ community are, their relationship with advertisers, and what advertisers are getting wrong. "In Other News," we talk about the battle between TikTok and Instagram for young people's attention and which X (formerly Twitter) users are leaving the platform the fastest. Tune in to the discussion with our analyst Paola Flores-Marquez.
Concerns about anti-competitive behavior are barriers for cloud customers. Regulation could change the competitive cloud-provider landscape.
Despite the rise of ecommerce, nearly 85% of US retail sales still occur in-store, according to our forecast. To attract customers to physical stores, brands must continually innovate to offer memorable experiences.