95% of women characters in US ads are portrayed in domestic and family roles, while only 3% are in leadership roles, according to a March 2025 CreativeX report. In worldwide ads, 71% of women characters are portrayed in domestic roles and 20% in leadership roles.
More than just a cloud leader: Microsoft ad revenues surged 21%, gaming stabilized, and LinkedIn grew, too.
WhatsApp’s importance to Meta goes well beyond social messaging: A forced divestiture could disrupt customer service, commerce, and loyalty worldwide.
OpenAI introduced product recommendations into ChatGPT on Monday, creating a potential opportunity for advertising—and a threat to affiliate marketing sites.
Visual and audio data will feed Meta AI unless voice commands are disabled—placing an ultimatum between convenience and control.
Epic Games forced Apple to unwind App Store rules, setting a precedent that weakens Apple’s payment monopoly and threatens its fastest-growing services revenue stream.
Halting US shipments reflects how tariff volatility is driving inventory risk, pressuring supply chains, and prompting a realignment of go-to-market strategies. Read online
On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of April. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analysts Arielle Feger and Sara Lebow will defend their list against Vice President of Content Suzy Davidkhanian and Senior Analyst Blake Droesch, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.
By automating reservations, triaging inquiries, and personalizing responses, Yelp is betting that smarter services will keep businesses paying and users engaged.
This might improve customer loyalty and satisfaction.
Lakota Federal Credit Union introduced a mobile banking unit so remote tribal members can participate.
Digital video ad spend will increase 14% in 2025: The IAB findings highlight advertisers’ confidence in digital video as a valuable opportunity to meet goals.
Banks have an opportunity to build trust by recommending relevant products and engaging on social media.
Brands redefine customer acquisition through tech partnerships: Retailers tap nontraditional channels to connect with new audiences in a challenging economy
ChatGPT gets too friendly, OpenAI hits undo: The GPT-4o update turned ChatGPT into a sycophant, prompting OpenAI to reverse course and raising new concerns about rushed genAI development.
Almost nine in 10 (86%) US contact center decision-makers are either currently using AI for in-call agent assistance or plan to do so in the next two years, according to January data from ContactBabel and CallMiner.
In its new study “Gen Z and the American Dream,” social and advertising agency Adolescent Content was surprised to draw similarities between Gen Z and Boomers—two generations often perceived as being at odds.
Marketers face rising pressure from tariffs, triopoly dominance: Growth is coming from mid-tier platforms and smarter strategies, EMARKETER analysts say at Possible conference.
Minimalist trucks, maximalist ambitions: EV makers Slate and TELO are betting that simple, compact, and affordable EVs will resonate with buyers who are tired of bloated features and high price tags.