Samsung Galaxy Z Fold 3 reviews are less than good news: Samsung’s flagship foldable is slightly cheaper and much improved, but it’s still a tough sell. They’re either a sign that competitors have an opening in the foldable space or a warning that dual displays are a bust.
Facebook's answer to the decline of legacy trackers has advertisers nervous: The social media platform's server-side tracking tool CAPI puts the onus of user consent on advertisers.
The popularity of console-like experiences on mobile open the field for developers: As gamers seek out high-quality gaming experiences on mobile, opportunities are opening for cloud gaming platforms and indie developers alike.
Tencent's advertising and gaming growth is overshadowed by regulation: Advertising and gaming are promising avenues for the internet giant, but the Chinese government is cracking down.
Video games have become a major platform for music marketers: Games like Fortnite and Roblox are more popular than ever, and music labels are signing deals to promote artists in-game.
Qualcomm is trying to make the case with the creation of a first-of-its-kind 5G-enabled aerial drone platform. 5G connectivity could improve drone technology and increase adoption across numerous industries, but 5G networks themselves require continued buildout for connected drones to really take off.
Procter & Gamble is the world’s top advertiser: The consumer goods giant is expected to beat Amazon this year after losing its title in 2020’s rankings.
Mailchimp is looking for a buyer: The email service provider is seeking a $10 billion valuation as it continues to diversify from its email marketing roots.
Instagram adds another ad product: The social platform is testing ad units within its Shops interface.
Diverging post-cookie strategies: Some are pumping the brakes on preparations, while others are embracing Unified ID 2.0.