The US economy hits speed bumps: A flurry of news events, a slowing labor market, and lackluster consumer confidence numbers are making it harder for retailers to convince consumers to spend.
Mercado Libre benefits from Americanas accounting scandal: The Latin America ecommerce giant gained share in Brazil by growing sales 36% in Q2.
The FTC could probe grocery prices as higher costs frustrate shoppers: Chair Lina Khan says the commission would investigate why profits and prices remain high even as costs have come down.
Nike bets on the Olympics to get back on track: The sportswear company is spending big to reignite consumer interest, but a slow product pipeline could stymie its efforts.
On today's podcast episode, we discuss the likelihood of people using OpenAI's new SearchGPT, how much of a minefield dynamic pricing is, if its better for shoppers to have fewer choices, Harley Davidson waiting for customers to age in to the brand, how Olympic athletes are changing, and more. Tune in to the discussion with host Marcus Johnson, vice president of content Suzy Davidkhanian, and analysts Evelyn Mitchell-Wolf, and Max Willens.
Mattel is banking on in-store retail to uplift holiday sales, while Kimberly-Clark is building its profile through storytelling-driven ads. McDonald’s drawing customers to its loyalty program thanks to gamified features in its mobile app. Here are three insights from each company’s most recent earnings and what marketers can learn.
Etsy and eBay find room to grow amid stiff ecommerce competition: Both companies are leaning into their strengths—one-of-a-kind items for Etsy, collectibles, car parts, and secondhand luxury for eBay—to win over customers.
A company reorg should help keep up this momentum for the second half of the year
This should help boost the wallet’ use in the country, but plans for a government-run super app could diminish this growth opportunity
The tech can improve the checkout solution’s accuracy, removing potential customer frustrations
Amazon misses sales expectations as shoppers trade down to cheaper products: The retailer is trying to win over price-conscious customers with more sales events and a soon-to-be-launched budget marketplace.
The housing market is stuck: Wayfair’s sales fell 2% in Q2 due to an “unprecedented” slowdown in the home goods category that CEO Niraj Shah compared with the 2008 financial crisis.
Following an all-time high of $41 billion in 2023, US K-12 back-to-school retail spending will drop to $39 billion this year, according to July 2024 data from the National Retail Federation (NRF) and Prosper Insights & Analytics.
Amazon, Walmart, and Stitch Fix lead retailers when it comes to AI implementation: But retailers of all sizes are leveraging the technology to drive sales and improve CX, according to a report provided exclusively to EMARKETER.
An evolved form of omnichannel retail, adaptive retail tailors shopping experiences to meet the specific wants and needs of each customer by offering convenience, personalization, and a seamless shopping experience no matter how they choose to shop.
There’s a void in the college-bound back-to-school market: Walmart and Barnes & Noble College are among the retailers looking to attract students who used to shop at Bed Bath & Beyond’s stores.
Instacart launches new ad formats to help CPGs drive impulse purchases: The delivery platform will roll out shoppable recipes, occasions, and bundles to facilitate discovery and boost brand engagement.
L’Oréal’s Q2 performance weighed down by weak China sales: Strength in Europe and North America helped partially offset Chinese consumers’ low confidence and price-conscious behaviors
Starbucks’ North American sales declined over the last two quarters: While the company isn’t satisfied with its results, efforts to win back customers and make coffee shops more efficient are working.
The CPSC holds Amazon accountable for selling hazardous third-party items, highlighting the growing dangers as competition drives down product quality.