Disney+ hit its subscriber goal four years ahead of schedule: It hit 94.9 million subscribers at the end of last quarter as original content drove viewership in the US and cricket boomed in India.
Microsoft wants a bigger slice of the digital market and is willing to call out peers to get it: Microsoft wants to see the US mirror Australia in new legislation that would force companies like Google and Facebook to share revenues with publishers, and argued for media's role in democracy to bring its point home.
Travel ad dollars fly higher
eMarketer was pleased to moderate a Tech-Talk Webinar featuring Salsify's SJ Petteruti, principal go-to-market (GTM) strategist, and Jon Herman, data analyst, for this Tech-Talk Webinar. They unpacked the holiday shopping season and shared expert tips for finding success in 2021.
Upfronts are back and still virtual: Disney and ViacomCBS have set a mid-May date for their virtual upfronts events and will likely highlight their streaming inventory as streaming services continue gaining viewership.
In this Meet the Analyst Webinar, Andrew Lipsman, eMarketer principal analyst at Insider Intelligence, shared the latest trends in social commerce.
VC funds are betting on healthcare