Tech innovation, climate change, and a poorly communicated value proposition are creating global protection gaps. Here’s how insurers can adapt and profit.

With a clear understanding of consumers’ preferences and intent, marketers can identify and target the best audiences and effectively activate their campaigns against that behavioral data. In this video, Claritas’ Barney Marvin, senior vice president of digital, shares how audience segmentation can improve the customer experience and increase lifetime value.

Pinterest tests integrating Shuffles content into the main app, starting with shopping: This move is part of a broader strategy to become a one-stop-shop for visual inspiration and online shopping. (This article was written with the assistance of ChatGPT.)

TikTok looks strong in Asia as it faces bans elsewhere: Countries including Indonesia, Vietnam, and Thailand fuel the app's growth in its home region.

China’s manufacturing expertise is difficult to compete with: That has led some retailers to rethink supply chain diversification even as India, Latin America, and Vietnam gain traction as production hubs.

OneScore uses alternative data like rent to measure creditworthiness, which can support consumers who have minimal or no credit history.

Pacvue expands beyond retail media to offer retailers a holistic ecommerce solution: The goal is to provide some consolidation in a highly fragmented, competitive marketplace.

After a slight dip in 2022, US retail ecommerce sales growth will accelerate each year through 2027, according to our forecast. By that point, ecommerce sales will reach $1.736 trillion and make up one-fifth of total retail sales.

Increased price sensitivity is hurting brand loyalty: Inflation has caused 43% of consumers to stop shopping at a specific retailer.

Twitter “For You” changes, secret VIP list spark debate over transparency and fairness: the company’s shift from an ad-supported model to one relying on user subscriptions continues to be rocky.

Instacart Health expands food-as-medicine program: It’s partnering with more providers and developing new digital tools to help consumers in need access healthy foods.

Health system leaders anticipate investing more in tech: We examine how digital health vendors can best meet providers’ evolving needs.

Walgreens’ US healthcare segment is on the path to profit: Retail health investments take center stage as COVID-19 vaccinations plummet.

Apple leads businesses leaning on China: The brewing tech cold war notwithstanding, companies like Apple need to rely on established supply chains. Continued foreign partnerships are essential to China’s recovery.

Does Apple believe in its headset? Some inside the company aren’t confident about the Reality Pro, and there’s evidence backing the doubt. A pivot to more relevant technologies makes sense.

TikTok is banned from French government phones. The move may accelerate wider government bans of other apps, like Instagram and Twitter.

Roblox’s ad struggles show the metaverse’s waning importance: Advertisers may choose to stay away from the platform thanks to new rules limiting exposure and restricting content.

Ad spending set to grow on shoulders of retail media: Auto recovery and ad-supported video will also buttress the US advertising market in 2023.