On today's podcast episode, we discuss what Fortnite developer Epic Games' win over Google means, whether McDonald's new restaurant brand will be a success, why women's sports worldwide are exploding right now, if video streaming bundles are inevitable, how AI rules can keep pace with AI development, who's planning to live underwater in a few years, and more. Tune in to the discussion with our analysts Ross Benes, Bill Fisher, and Carina Perkins.

Ghost kitchens disappeared as quickly as they came: Quality issues, consumer ambivalence, and shifting dining behaviors contributed to their downfall.

When we think about the brands that skyrocketed this year, some immediately come to mind, like ChatGPT and Shein. Some of the other names, however, might surprise you. Here are the top five brands that had the biggest rise in purchasing consideration this year, according to Morning Consult’s Fastest Growing Brands 2023 report, and what brands can learn from their ascent.

An influx of AI-enhanced devices will test consumer appetites: Tech companies are developing a new class of consumer products based on multimodal generative AI. What will become of smartphones?

Intel wants to beat Nvidia at the AI chip game: Tech companies look to diversity on the AI chip front. It means heightened competition among chip makers to meet demand.

Consumer trust in genAI for health info comes down to familiarity: We explore why two recent patient-focused surveys on genAI reveal stark differences.

Americans are in worse physical shape than ever: Obesity and diabetes have reached record highs, and healthy eating habits are “substantially” worse than before the pandemic. At least we’re still exercising as much—or as little—as we did in 2019.

The $886 billion US National Defense Authorization Act (NDAA) will allocate funds for private defense network updates, giving network providers potential for lucrative contracts.

51.1% of US Snapchat users will come from Gen Z this year, according to our September 2023 forecast. TikTok is also dominated by Gen Z, with 44.7% of users coming from that age group.

Revolutionizing AI-driven news: The OpenAI-Axel Springer deal sets a new standard in digital journalism.

Snapchat+ keeps on growing: The subscription service now has 7 million subscribers, with AI being a key driver of interest.

A generous return policy can encourage consumer spending and inspire loyalty. On the other hand, a policy that makes it more costly or inconvenient for customers to return their items could sting a retailer’s bottom line. Here are some short- and long-term ways return policies can affect retailers, and ways to avoid charging customers a fee to cover return costs.

“We’re shifting into a lot of new paradigms in advertising, which is the underlying theme of all of the 2024 trends,” our analyst Paul Verna said on our “Advertising Trends to Watch for 2024” webinar.

Etsy’s sales have remained “essentially flat” for two years: The niche online marketplace’s inability to broaden its reach led it to lay off about 225 employees.

Instagram debuts AI background editor, enhancing user creativity: Major advertisers shift spending from X to Instagram for safety.

Gen Z's preference for Pinterest influences retail strategies: The platform's positive, noncompetitive nature aligns with Gen Z's mental health awareness.

Google's Chrome tests Tracking Protection, signaling end of third-party cookies: Move affects 62.85% of browser market, challenges websites and advertisers.

Tensions between Temu and Shein are rising (again): Weeks after the companies dropped their previous lawsuits against each other, Temu sued Shein.

Retail sales jumped in November as shoppers snapped up deals: US consumers are taking full advantage of their recovering buying power this holiday season.

Recommerce is more than just a retail trend: The surge in circular retail reflects shifting consumer values—we explore the subject with Optoro CEO Amena Ali.