WeightWatchers is the latest company to offer compounded GLP-1s: Consumer demand for cheaper versions of GLP-1s is forcing even weight-loss industry legacy players to sell the meds.
Retail pharmacies’ plight is Amazon’s gain: The online pharmacy is doubling down on fast medication delivery to capture market share from pharmacy incumbents.
Employers don’t know how their Rx drug benefits are managed: They’re nearing their wits’ end with pharmacy benefit managers and the legal liabilities that arise from the mismanagement of prescription drug benefits.
Roblox faces renewed child safety concerns: A report from a short-selling firm claims Roblox is exposing children to predators and vastly inflating user metrics.
Insurers will lead the financial services pack on digital ad spend in 2024, buoyed by healthy profits. But a looming climate crisis will make their ad spend bonanza short-lived.
The company argues that splitting key services like Chrome and Android would hurt consumers, raise costs, and stifle innovation in tech sectors like AI.
The boom times for ecommerce and retail have largely passed. “It’s going to be harder [for retailers] to identify pockets of growth and opportunity. But, the good news is that it’s not going to be that roller coaster of demand fluctuations that has been challenging for retailers to navigate over the last couple of years,” our analyst Blake Droesch said.
Over 31 million user records are compromised, exposing the widespread vulnerability of online platforms in an era of escalating cyber threats
Automated moderation systems on Instagram and Threads are deactivating accounts and mislabeling content, sparking user frustration.
21.5% marketers are confident last-click attribution is a reasonably accurate reflection of a platforms’ long-term impacts on business, according to a survey by EMARKETER in partnership with Snap.
Marketers know the basics for reaching Gen Z: They like authenticity, they cringe at highly curated content, and they prefer raw, honest content from their favorite creators. So why are some brands still getting advertising to Gen Z wrong?
Walmart’s adaptive retail strategy is heavy on genAI, AR: The retailer is relying on the technologies to deliver personalized experiences, engage Gen Z, and improve customer service.
If the DOJ breaks up Google, who would be king of search? A filing hinted at a potential breakup, but political uncertainties could slow plans.
Dissatisfied with high prices and lackluster AI features, companies are looking to alternatives like Google’s NotebookLM for better value
Prime Big Deal Days spurs consumers to shop on a random Tuesday in October: Amazon’s event drives shoppers to spend, even if most aren’t buying holiday gifts.
Pop-ups are no longer low-cost attention-getters: Rising costs and low vacancy rates are forcing brands to look for new tactics to build buzz on a budget.
Meta unveils creator features at AWNY: Advertisers will be able to forge stronger relationships with creators and rely on their image.
B2B social ad spending will account for nearly half of B2B digital ad spending in 2024, at 46.3%.
While the tool boosts security camera convenience, Amazon must overcome past privacy violations to win customer confidence.
On today's podcast episode, we discuss the places throughout the purchase funnel where retailers and brands are leaving revenue on the table. Listen to the conversation with our analyst Sara Lebow as she hosts director of Briefings Jeremy Goldman and analyst Sarah Marzano.