BBVA is just one bank targeting ultra-wealthy LATAM consumers buying real estate and other investments in Spain.
Two CFPB reports show they have limited branch access and pay higher interest rates. But the reports don’t provide solutions.
Reels revolution: Meta doubles down on short-form video to better compete with TikTok.
Criteo’s GDPR fine looks a lot like the FTC vs. Kochava: The French ad tech firm was fined for failure to comply with the controversial General Data Protection Regulation.
Embedded life insurance opens new distribution channels to get basic offerings in front of consumers—and at contextually relevant moments when they’re more likely to buy. To maximize this opportunity, insurers must move fast and partner with brands that are trusted, well recognized, and digitally mature.
Every year, there are a handful of topics that dominate the conversations at the Cannes Lions International Festival of Creativity. AI was this year’s buzzword., with Gen Z making a large appearance.
One in four consumers shop online on a daily basis: That’s a significant rise from just 5% in 2017.
More workers are turning to strike action to fight for better wages, benefits: Employees at Starbucks, UPS, and United are taking advantage of the tight labor market to push for concessions.
Every marketer wants to know: What do Gen Z consumers care about? How do they shop? What motivates them to make a purchase?
With third-party cookies being phased out and surveys being prone to biases, marketers will become increasingly reliant on experiments to test the effectiveness of their campaigns, Isaac Gerber, director of commercial insights, North America at Captify, said on a recent Tech-Talk Webinar.
Getir and Flink exit France: Stricter regulations have made it all but impossible for quick-commerce companies to operate in the country, adding to the industry’s challenges. (This article was written with the assistance of ChatGPT.)
Aging in place demands digital health solutions: Older adults are already using digital apps and services to help them stay independent. Here’s what marketers need to know about them.
Zocdoc, Elation Health partner for easier online scheduling: New functionality from Zocdoc should reduce admin burden for physicians and improve provider searchability for patients.
Here’s what healthcare will look like in 2033: Patients will be sicker and the squeeze on hospital beds will push more surgeries and services to outpatient facilities, digital channels, and the home.
Apple’s hidden Vision Pro features could mean a new frontier for digital marketing: We haven’t seen the real Vision Pro yet. New features under development mean uncertainty for brand opportunities.
Game Pass prices are going up: The industry-defining service is feeling market pressure to increase prices, and its advertising potential is still far off.
Smart TVs are used by 61.9% of US connected TV (CTV) households, making them the top CTV device by far, per Comscore CTV Intelligence. In second and third place are Amazon Fire TV (29.1%) and Roku (28.4%), respectively.
On today’s episode, host Bill Fisher is joined by our analysts Paul Briggs, Matteo Ceurvels, and Carina Perkins to discuss everything retail media-related. There’s been a boom in the US, but how big is the opportunity elsewhere, and who are the early wave-makers in this space?
A tie-in with PayEm will help businesses more easily manage their spending, which should appeal to firms trying to cut costs.
Microsoft wants companies to feed ChatGPT sensitive data: It’s trying to meet demand and keep pace with rivals, but security, antitrust, and regulatory concerns could come back to bite.