Macy’s strong quarter underscores the difficulties facing Kohl’s: While the former is making a name for itself as a one-stop shop ahead of the holidays, Kohl’s lack of brand identity is hurting its chances of recovery.
Meta wants to transform WhatsApp into a super app: It is rolling out the ability to search businesses by category, browse their catalogs, and buy without leaving the app.
Five consecutive months of lower ad spending: The US ad industry is approaching a milestone for reduced spending, but the market will grow overall.
Marketing budgets, though under scrutiny, are expected to rise in 2023. That’s especially true for influencer marketing due to Instagram’s entrenchment and TikTok’s ascent with users.
Gen Z consumers expect retailers to get data privacy right: While they won’t give companies credit for having good practices in place, they will lose trust in those that don’t.
Product discovery is the top reason Gen Zers in the US buy through social media, with 45% saying they did so because they found items they liked. A comparatively low 22% cited influencers and creators, while just 16% were swayed by the company or brand name.
In this episode, host Bill Fisher is joined by our analyst Paul Briggs, Starcom’s executive vice president and global director Kelly Kokonas, and GWI’s chief research officer Jason Mander to discuss the latest "Global Media Intelligence" report, outlining media consumption behaviors from around the world.
Los Angeles to become robotaxis’ next proving ground: Despite the controversy surrounding AV technology, Motional and Lyft are gearing up to unleash driverless taxis on the streets of LA.
Over a thousand Starbucks workers went on strike to force contract negotiations: The union chose one of Starbucks’ busiest days for its largest collective action yet as it accuses the company of refusing to bargain in good faith.
Kroger Precision Marketing has added Snapchat to its retail media offerings, enabling advertisers to use Kroger’s first-party data to target consumers with Snap or Story ad campaigns.
Google Health Connect gets 10+ more health app integrations: Here’s why we think the platform could keep users around for a while.
Uber Health expands into employer segment: But Uber’s latest healthcare push may not have the large-scale impact it’s hoping for.
Overcoming TikTok censorship: We spoke with Pandia Health’s co-founder and CEO Dr. Sophia Yen about the unique challenges the women’s health company has experienced marketing its products on TikTok.
Paramount’s restructuring and layoffs bely their challenged market position: Pluto TV and Paramount+ are attractive streaming assets, but may not be enough to help them increase market share.
Roku continues to shrink: The CTV and set-top box company has seen its market cap decrease by 75% this year, and is now laying off 200 employees.
More than 40% of internet users in North America will be monthly podcast listeners by the end of this year, the highest rate of any region. Western Europe and Latin America follow with nearly 30% penetration among their online populations.
Nvidia’s generative AI pivot: Its expertise in GPUs and imaging software gives Nvidia a first-mover advantage over other chipmakers. Will regulation and copyright law catch up with innovation?
Amazon is paying workers to resign: Amazon’s attempt to cushion the blow to its business might not be enough as the rest of the US labor market improves.
Can there be only one robot dog? Boston Dynamics is suing Ghost Robotics over alleged intellectual property violations related to its robot Spot. It could set an inhibiting precedent for the industry.