Their strategies must address business challenges, hiring hurdles, and new technologies.
Users will receive discounts and other perks, similar to Mercado Libre’s cashback digital coin.
Uber Eats and Circle K bring marijuana sales into the mainstream: Both companies are lowering the barrier to purchases, but rising inflation could temper customer enthusiasm.
Visa brought its BNPL solution to more Canadian retailers and expanded Visa Direct through a partnership with Thunes.
Over the last couple of years, TikTok has transformed from an app where teens post dance routines to a bona fide social giant, competing with the likes of Facebook and Instagram. And as the platform grows, so does the opportunity for marketers to advertise and sell on it.
Google this week announced several new advertising features for YouTube across video, audio, and commerce. Here’s what the company announced at Advertising Week New York:
On today's episode, we discuss what to make of Netflix's subscriber turnaround, how we expect its new ad-supported tier to perform, and how effective we think its new "sharing policy" will be next year. "In Other News," we talk about where Peacock sits within the streaming universe and why streaming viewers are so unhappy with ads. Tune in to the discussion with our analyst Ross Benes.
The FTC and Amazon agree fake reviews are bad: The government agency and the retailer are taking two different routes to combat the growing fake review industry.
Walmart+ members score early access to holiday deals: The benefit is just one piece of the Walmart’s efforts to increase its membership numbers.
Amazon takes on Trader Joe’s with private label: The ecommerce giant is relying on pumpkin spice and other seasonal products to grow sales for its own food brand, Aplenty.
Economic uncertainty puts pressure on meal kit companies: HelloFresh and Blue Apron are cutting costs and looking for new revenue opportunities as demand softens
In an era of uncertainty, healthcare providers still buy tech: Most hospitals and health systems aren’t pressing pause on software investments. We analyze what’s driving the spending and where the money is going.
Millennials like mobile health monitoring: We detail new Kantar data that reveals whether different generations think remote monitoring devices can help their doctors.
Digital health startups to watch: We spotlight why digital AI-powered imaging company Prenuvo and behavioral health tech startup NeuroFlow are worth watching.
Meta agrees to sell Giphy: The UK’s CMA decision pulls Giphy away from Meta’s ownership and underscores the danger of closing a Big Tech merger without prior regulatory approval.
Roe's reversal has had a huge impact on the ad world: The Supreme Court’s decision has eroded trust in brands and kickstarted regulator crackdowns on advertising.
Netflix isn’t just turning to advertising for new revenue streams: The platform will soon monetize password sharing outside of households.