Key stat: 56% of internet users in China have used generative AI (genAI) compared with 46.3% of internet users in the US, according to February 2024 data from the Ministry of Internal Affairs and Communications (MIC) - Japan.
As ecommerce grows in back-to-school shopping (34.9% of total back-to school sales this year versus 33.5% in 2023), content creators are playing a pivotal role in how consumers find school supplies. This shift is driven by younger parents buying classroom supplies for K-12 children and college students outfitting their dorm rooms. Both groups favor online shopping for its convenience and the ability to compare prices, our analyst Sarah Marzano said in a recent edition of our “Behind the Numbers: Reimagining Retail” podcast.
When vice president Kamala Harris launched her presidential campaign in late July, she needed to quickly make a splash with voters. Social media, and TikTok in particular, was the ideal platform. “It's on TikTok where Kamala is really shining,” said our analyst Jasmine Enberg on a recent edition of the Behind the Numbers podcast. Here are three things to consider about Harris’s social media and campaign strategy.
But competition is intensifying as major payment players launch restaurant-specific POS solutions. Toast needs to do more to keep up its momentum
It has a much smaller market cap than the likes of USDT. The entire asset category is still far from mainstream
This can help fuel growth as Stripe prepares for an IPO
In part one of this two-part podcast episode on the Google antitrust ruling, we discuss the reasons US district Judge Amit Mehta decided that Google’s search business constitutes an illegal monopoly and what penalties he is likely to dish out at a hearing in September. Tune in to the discussion with host Marcus Johnson, analyst Max Willens and vice president of content Paul Verna.
Businesses using genAI see significant ROI, yet 47% of employees report they lack the skills to use AI effectively, highlighting a critical training shortfall.
OpenAI's rumored search engine became a reality with its launch of SearchGPT this month. While it joins other AI search platforms like Perplexity and Arc Search, the scale of ChatGPT raises the question: Could this be the Google killer? It has a long way to go. Google has more than 90% of search engine users, according to June 2023 data from Similarweb.
Amazon isn’t taking its Q2 miss lightly: The retailer aggressively pushes to drive growth by partnering with TikTok and Pinterest, testing a speedy delivery service, and courting Chinese sellers.
GARM shuts down after X's antitrust lawsuit: WFA ends initiative as financial pressures from Big Tech litigation grow, raising concerns among advertisers.
Unity makes strategic mobile advertising hires: The gaming engine and mobile ad firm could miss a window to capitalize on the larger video game ad push.
Inflation ticked up in China in July: But the increase was largely due to one-off factors like bad weather, which pushed up food prices, while consumer demand remains severely constrained.
China’s EVs outsell gas cars for the first time, VW slashes ID.4 lease prices, and Sen. Warren pushes for answers on Musk’s use of Tesla resources for his other companies
Small-format stores are gaining popularity among retailers trying to get closer to where consumers live and work. Some retailers, like Macy’s, are using small-format stores to reach consumers in more urban locations. But others, like Target, are going for a slightly different demographic—college students.
E.l.f. Beauty’s win streak continues as Gen Zers stock up on dupes: The company gained share for the 22nd-straight quarter, and outperformed its peers thanks to its strategic decision to stay away from China.
Consumer trust in doctors and hospitals is plummeting: We explore what’s driving the decline and how healthcare providers and marketers can rebuild trust with patients.
BCBS Tennessee rolls out healthy meal program: We examine why the partnership could be a winning strategy for health insurers and patients.