A growing majority worry AI will distort news, cut jobs, and mislead audiences—pressuring media brands to prioritize transparency and human oversight in AI use.
Insights from IAB NewFronts: Streaming and AI innovation are transforming marketing—but in a period of rapid change and economic unrest, adaptation is key.
Netflix remains a revenue leader in the streaming space, however tariff concerns and tightening budgets for both consumers and advertisers have increased the pressure across all providers to stand out.
Spotify’s play counts and YouTube’s two-person plan signal a fierce fight for viewers in the podcast space’s visual future.
Marketers are cutting branding spend in favor of performance media: Search and retail win as caution dominates strategy.
The DOJ’s proposal to unwind Google’s ad stack could reshape digital advertising—potentially leveling the playing field for advertisers and giving publishers more leverage
Discord’s platform is built for participation, not passive content: Brands face high standards—and high rewards if they succeed.
Trump may pursue 100% tariffs on movies produced overseas: The proposal promises to upend the American film industry.
On today’s podcast episode, we discuss how ready Netflix is for a potential recession, if video podcasts and content creators fit nicely into its offering, and whether AI can help improve search for the streaming giant. Join Senior Director of Podcasts and host Marcus Johnson, Senior Analyst Ross Benes, and Vice President of Content Paul Verna. Listen everywhere and watch on YouTube and Spotify.
Regulators slammed TikTok for failing to protect 175M EU users from potential Chinese access, fueling divestment and ban pressures worldwide.
Roku delivered strong Q1 results and acquired Frndly TV: The deal boosts live content and supports subscription growth without overspending.
More than just a cloud leader: Microsoft ad revenues surged 21%, gaming stabilized, and LinkedIn grew, too.
Epic Games forced Apple to unwind App Store rules, setting a precedent that weakens Apple’s payment monopoly and threatens its fastest-growing services revenue stream.
Halting US shipments reflects how tariff volatility is driving inventory risk, pressuring supply chains, and prompting a realignment of go-to-market strategies. Read online
53% of US Gen Z adults say they have, are, or will participate in an economic boycott—more than any other generation, per a March 2025 Harris Poll.
Digital video ad spend will increase 14% in 2025: The IAB findings highlight advertisers’ confidence in digital video as a valuable opportunity to meet goals.
Brands redefine customer acquisition through tech partnerships: Retailers tap nontraditional channels to connect with new audiences in a challenging economy
Spotify showed resilience with strong Q1 gains: Still, margin pressures and licensing costs could challenge momentum ahead.
Spotify is scaling video podcast monetization fast: A YouTube-style model and creator tools are fueling the shift.
Samsung Ads launches Creative Canvas to streamline interactive CTV ads: It aims to capture midmarket brands focused on speed and engagement.