Data centers, which power a growing number of cloud apps, video-on-demand services, and artificial intelligence services are nearing a power crisis.
More layoffs plus the closure of some Bethesda studios show how precarious it is to manage a large catalog of gaming properties.
Microsoft enhances 365 Copilot AI: It’s effectively tapping into its enterprise customer base. But future demand for AI tools could skew toward specialization.
Tech platforms put shareholder returns center stage: Dividend debuts from Google and Meta and buybacks signal confidence as ad market improves.
16 US states have enacted comprehensive consumer privacy laws as of April 2024, according to the International Association of Privacy Professionals.
On today's podcast episode, we discuss how Meta could take the GenAI space by storm, the likelihood that rapid AI development and deployment backfires, and how advertisers are viewing Threads as it approaches its first birthday. Tune in to the discussion with our analyst Jasmine Enberg.
US ad employment hits another all-time high, but what’s next? High interest rates and looming shifts will pose a challenge for agencies in the months and years to come.
The latest iPads feature AI-driven apps and the fastest M4 chip, boosting the product’s appeal to creators and hinting at a wider AI infusion into the product line.
OpenAI introduces a deepfake detector to aid disinformation researchers during a record election year, targeting potential voter manipulation.
Microsoft moves to reduce dependence on OpenAI with a newwith new model: Microsoft is seeking technological independence, but it also needs cost control to maintain its frontrunner status.
Book bans are on the rise in US: This trend can have implications for brands’ marketing strategies.
Howard Schultz says Starbucks’ ‘fix needs to begin at home’: Following a tough quarter, the company’s former boss took to LinkedIn to detail how it should revamp its US operations.
Microsoft and Sanctuary AI team up on humanoid robots: Advanced AI is invigorating the robotics sector. But industry adoption doesn’t indicate consumer demand.
Increased vulnerabilities and ransomware attacks are driving up costs for businesses. AI adoption could make them even more vulnerable.
Targeting 20% of the world’s high-end chip production by 2030, the CHIPS Act is accelerating investments into digital twin technologies to attract startups.
Paramount merger drama continues: A Sony-Apollo deal is now pitted against Skydance—and it’s unfolding during Upfronts.
On today's podcast episode, we discuss whether GenAI is just a solution in search of a problem to fix, how the video streaming world has shifted already this year, how significant of an ad battleground the back seat of a cab can be, how fast people need things delivered, what the most popular pets in America are, and more. Tune in to the discussion with our analyst Blake Droesch and vice presidents of content Suzy Davidkhanian and Paul Verna.
Intuit Mailchimp used AI to create a B2B marketing campaign focusing on the “clustomer,” the amorphous and diverse audience brands must reach with ads. The resulting ad performed in the top 5% of Ipsos ads, a success which Intuit Mailchimp CMO Michelle Taite attributed to the team’s willingness to experiment with AI.
Google faces a new challenge as OpenAI prepares to unveil search: The startup could launch a search engine prior to Google’s I/O AI updates. But its revenue model remains unclear.
V makers are expanding production into more affordable models and acquiring autonomous driving technologies while hybrid sales help traditional carmakers through the transition.