Consumers are exploring AI-driven shopping tools, but interest varies by application. Image-based item searches and holiday deal assistance are gaining traction, but trust issues and preferences for human customer service agents still pose challenges. Brands must ensure their AI tools address consumer needs, provide transparency, and enhance personalization to build trust and drive adoption.
China’s digital ad sector grows 12.1% in 2024: Economic slowdown shifts ad dominance to platforms like Tencent and Pinduoduo.
With Gelsinger out, Intel faces strategic crossroads—divest, restructure, or merge—all while navigating a leadership vacuum that could stall its AI pivot and attract opportunistic bids.
With Meta and Google building private subsea cables, they’re bypassing telecom giants, ensuring faster services and reshaping how the internet reaches developing regions.
On today's podcast episode, why X is continuing to lose users, if they can turn their ad revenue fortunes around, and what the social media platform might morph into next year. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Senior Director of Briefings Jeremy Goldman, and Analyst Daniel Konstantinovic.
The social app’s porous data security could undermine trust. Its decentralized vision won’t matter if users feel their content is AI fodder without consent.
Nintendo’s Switch 2 faces fierce competition as Sony, Microsoft, and PC challengers vie for dominance in a $27.97 billion market fueled by young players.
We examine how the president-elect’s proposed agenda impacts regulators, investments, and banks’ customers.
The incoming Trump administration will indisputably affect the future of Big Tech. The breakup of Google, the forced sale or ban of TikTok, and the regulation of AI are all issues the president-elect will need to take a stance on.
OpenAI considers its approach to ads: The $157 billion company explores monetization strategies to diversify revenue streams.
As it transitions to a for-profit model, OpenAI’s innovations and investments promise growth, but leadership turmoil and rising competition may challenge its dominance.
What to make of Australia’s murky social media ban: Social platforms will lose access to users under 16, prompting marketers to shift strategies.
By streamlining workflows with integrated genAI, Dia targets professionals and power users, but its success depends on pulling users away from entrenched defaults.
On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of November. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Vice President of Content Suzy Davidkhanian and Senior Director of Briefings Jeremy Goldman, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.
Faced with booming media rights costs and legalized gambling, broadcasters, streaming services, and leagues are navigating how to stay innovative, remain profitable, and keep sports accessible for everyone. Media rights costs for major sports have surged dramatically, posing a significant challenge for traditional broadcasters like NBC and Disney.
Fintech leaders expect that relaxed regulations under Trump will benefit them—which means more competition for banks.
Cybersecurity is a major issue for retailers this holiday season: A surge of transactions combined with over-extended, undertrained employees creates opportunities for fraudsters.
Temu and Shein’s ad bidding war drove spending away from search: CPCs spiked after the two retailers claimed in-demand search ad space.