Walmart's ad business drives 26% revenue growth: Walmart Connect leads with 30% increase, outpacing Amazon's ad unit.
On today’s podcast episode, we discuss the interesting ways folks watch the Olympics, the best (and not so best) ads from the Games, the impact of X suing advertisers, how much in-store chatbots can move the needle, how to view Disney’s streaming profitability milestone, which national park most of America could drive to in a day, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Sara Marzano and Carina Perkins.
The AI that powers today’s search engines is getting smarter. Failing to manage your brand’s online reputation can damage it and lower its search engine ranking. Basics like managing reviews, updating content, and business listings are essential to keep your brand visible and controversy-free.
They must choose between sacrificing traffic or protecting their content from Google’s AI use.
Companies investing in AI are facing a longer road to profitability, with meaningful benefits likely years away
Its narrow focus on credit card debt management may have prevented it from pivoting after funding ran out.
On today's podcast episode, we discuss what's driving online store sales for Amazon, its outlook on brick-and-mortar, and how its ad business is continuing to outperform the market. Tune in to the discussion with host Marcus Johnson, director of Briefings Jeremy Goldman and analyst Rachel Wolff.
Disney is encouraging its viewers to play. Instacart is balancing food content and advertising. YouTube is experimenting with less-intrusive picture-in-picture placements for livestreams. Here is how advertisers can capitalize.
It’s unclear whether customers understand what’s required for that level of personalization. Banks must bring customers up to speed about how they’ll do it.
X AI tool reignites brand safety concerns: Grok genAI was used to create violent images of brand mascots and celebrities, highlighting social media’s moderation challenge.
On today's podcast episode, we discuss if ‘Just Walk Out’ technology will ever catch on at scale, how different generations respond to self-checkout, and what the next iteration of in-store payments will look like. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sky Canaves and David Morris.
A federal judge has ruled that Google's search business is an illegal monopoly, marking a significant win for the U.S. government’s efforts to rein in big tech. The landmark decision found that Google abused its dominance by paying device makers billions annually to be the default search engine, stifling competition.
Ruling puts Google in DOJ’s crosshairs: A federal court’s decision that Google monopolizes search and ads leaves the DOJ weighing a breakup. Even if it happens, Google’s dominance is likely to endure.
Top firms like McKinsey, Accenture, and Deloitte are investing billions to remain ahead in the AI race.
With 70% of companies at risk and deepfake incidents soaring, enhanced biometric authentication and awareness are critical.
Agencies embrace Reddit's ad tools: Partner Badging Program and certifications drive drives mid-market platform adoption.