This year’s Super Bowl was marked by quite a few celebrity-filled commercials, but one caught our attention above all others—not just for its perfectly chosen star-studded cast, but for its ability to keep the conversation going after the game was over
They join the chorus of developers challenging “malicious compliance” and high fees, signaling broader developer discontent and potential EU regulatory action.
Google continues its generative AI blitz: A new Gemma family of models and Gemini business solutions are part of a litany of AI releases that are simultaneously useful and dizzying.
The generative AI service starts spewing nonsense, underscoring the fragility of adopting technology that’s still a work in progress.
Here are some insights to maximize success on the platform, including how Amazon supports brand and performance goals, how sellers are leveraging AI, and the sweet spot for product volume and price.
Groq helps ChatGPT feel like a natural bot: The startup’s chips could supercharge the AI sector by making chatbots think and respond faster. Their lower costs could be a blow to Nvidia.
Amazon’s website is by far the most visited ecommerce site by unique monthly visitors in the US, per November 2023 Similarweb data.
On today's podcast episode, we discuss a user milestone for Spotify, whether it needs a rebrand, and where new growth is most likely to come from. Tune in to the discussion with our analyst Daniel Konstantinovic.
On this podcast episode, we explore the deployment of AI in payments in 2024. First, we discuss the most impactful use cases for AI in payments, such as fraud detection and prevention, false declines and purchase conversion, B2B payments, enhanced customer service, and digital wallets. In our "For Argument’s Sake" segment, we rank these use cases in order of impact and debate our decisions. Join the conversation with host Rob Rubin, our analyst David Morris, and Angela Murphy, PhD, client partner at Persistent Systems.
It’s an election year in the US, one where we’ll see record-breaking political ad spend. While political advertising is often viewed as a separate game from other industries, the trends set by campaigns ripple into the rest of the marketing atmosphere. What will 2024’s version of Nixon and Kennedy navigating live TV or Obama embracing social media be, and what will be the impact on the ad industry at large? Here are five trends all advertisers should be watching.
It’s investigating potential harmful effects on minors. Addictive design, privacy, and age verification face an overhaul.
Apple targets a sales revival with iPhone 16 launch: True to CEO Tim Cook’s word, generative AI will be baked into Apple’s latest devices to help boost profits after lackluster iPhone 15 performance.
Crashes, declining trust, and potential bans fuel safety concerns and activism, challenging the technology’s readiness and future expansion.
A Switch 2 delay and PS5 sales slump: Aging consoles pose a challenge for this year’s holiday sales forecast. But it could also create an opportunity for other gaming formats.
YouTube’s streaming lead is solidified: The platform enjoyed a yearlong reign as the leading streaming service, strengthening its position in measurement negotiations.
Super Bowl LVIII breaks sponsorship value records, with AI analysis showing $457.4K per exposure: Highlights include Nike's dominance and State Farm's halftime win.
On today's podcast episode, we discuss the main takeaways from this year's Super Bowl; which ads had the biggest impact; how Fox, ESPN, and Warner Bros. Discovery's (WBD's) new giant sports streaming service announcement changes the game; some unbelievable facts about trees; and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, director of forecasting Oscar Orozco, and analyst Max Willens.
The youngest US generation is already online and outnumbering its teen counterpart on digital video and gaming platforms.
Unveiling Magika as an open-source model for cybersecurity, plus investing in global standards, emphasizes Google’s role in AI safety.