Gen Z is ready to spend this season. Millennials may be a bit cautious. YouTube is the place to go if brands want to get on Gen Alpha’s radar. And for older consumers, trust is the key to getting them to spend. Here’s how retailers can appeal to each generation as the holiday season readies for Cyber Five.
Meta unveils shopping feature with Amazon for Facebook and Instagram: Strategic partnership aims to combat Apple's iOS privacy changes and boost Meta's ad revenues.
On Running’s revenues grew 46.5% in Q3: The company’s burgeoning direct-to-consumer channel, along with its expanding offerings, helped drive those gains.
Inflation’s downward trajectory continued in October, but consumers aren’t convinced: Despite the clear strength of the US economy, consumer sentiment fell for the fourth straight month.
Home Depot’s comparable sales fell 3.1% YoY in Q3: While consumers are reluctant to splurge on big-ticket, discretionary purchases, they’re starting to embark on modest projects.
Amazon turns to Meta, Snap partnerships to keep TikTok at bay: As the retailer moves in on social commerce, TikTok is beefing up its supply chain.
Its growth and cost-cutting measures brought the BNPL fintech its second straight profitable quarter. And it’s projecting full-year profitability for FY 2024
The bank is moving away from the consumer market where the GM program is its last big partnership
Following TrueLayer’s partnership with Stripe, the two tie-ups will propel the company’s growth
Many advertisers see retail media solely as a performance marketing channel. But 7-Eleven’s retail media network, Gulp Media, is aiming higher up the funnel.
Singles Day sales reportedly fell 9.75%: The sluggish results are the latest data to suggest Chinese consumers continue to tighten their purse strings.
German retailers expect to find coal in their stockings: The country’s retail trade association expects sales to fall 5.5% in November and December after taking inflation into account.
TikTok is turning Gen Alpha consumers into skincare experts: Skincare sales among the cohort are soaring, prompting brands and retailers to take notice.
On today's podcast episode, we discuss the likelihood that news influencers will replace traditional media, whether in-store sampling can make a comeback, how many ads are enough ads, what the science says about social media being addictive, why more brands don't encourage consumers to recycle, where daylight savings time actually comes from, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Bill Fisher and Carina Perkins.
Amazon will offer grocery delivery to non-Prime members nationwide: The retail giant also plans to resume opening Amazon Fresh stores next year.
Gen Zs plan to splurge this holiday season: The cohort is more likely than any other generation to increase spending this year, according to new research provided exclusively to Insider Intelligence.
Consumer desire for sustainability isn’t reflected in their buying habits: Concerns over price and quality are limiting sales of eco-friendly goods, while Gen Z shoppers can’t quit fast fashion.
As the top two retailers in the US, Walmart and Amazon are battling for holiday success by rolling out the best deals, the fastest delivery, and the best in-store experience. Here’s who we expect will come out on top in each of those areas, plus a post-holiday outlook.
Tapestry sees speed bumps ahead: After delivering relatively flat growth in Q1, the parent company of Coach, Kate Spade, and Stuart Weitzman lowered its guidance.
Shoppers’ trade-down behaviors are extending to jewelry: While demand for diamond jewelry is falling, more accessible brands like Pandora and Swarovski are thriving.