This deviation from prior months’ trends may signify consumers are starting to pay off their debts and cut back spending
PYUSD has struggled to gain significant adoption. The Trump admin could change that
JCPenney joins forces with Aeropostale’s owner to form Catalyst Brands: The new company aims to tap into its vast pool of customer data to cross-sell across its portfolio.
Amazon will begin selling its ad tech to third-party retailers: The new Amazon Retail Ad Service will give companies access to the retailer’s advanced targeting and sizable advertiser network.
Marks & Spencer, Tesco flag challenges as UK economy weakens: Confidence is slumping due to concerns over tax hikes and sluggish consumer demand.
Ad-supported streaming grows: 66% of US viewers prefer affordability as Netflix and Amazon refine ad strategies with lighter loads and live content.
86% of US adults have used self-checkout, and 70% have used mobile apps for shopping, per a September 2024 study from Morning Consult.
Customer data collection, the dawn of retail media, and AI-assisted shopping has upended a retail industry already in the midst of a big-box transformation at the tail end of the 20th century. And then there is one of the biggest elephants in the room: Amazon. Here are some of the most impactful changes that marketing leaders have seen over the last 25 years.
Trump’s tariff threats create stress and uncertainty: “Nothing is off the table” when it comes to the shape, structure, or form of tariffs, which makes planning for them difficult.
Whatnot raises $265M amid TikTok ban fears: ByteDance pushes Lemon8, but the US-based livestream shipping platform gains investor confidence and market traction.
Albertsons looks ahead: With the proposed Kroger merger in the rearview mirror, the grocer raised its annual profit forecast and mapped out its growth plans.
Instacart announces slew of partnerships to combat slowing growth: The delivery platform is adding new retail partners and expanding its ad reach.
On today's podcast episode, we discuss how retailers are giving customers more bang for their buck with discounts and freebies, how gamified loyalty programs are becoming more sophisticated, and more. Listen to the conversation with our Senior Analyst Sara Lebow as she hosts Vice President Suzy Davidkhanian and Senior Analyst Blake Droesch.
PayPal is the most popular mobile payment app that US adults typically use, with over twice as many users as the next most popular choice, Venmo, according to November 2024 data from YouGov.
In 2025, retailers will redefine value by blending discounts with innovation, empathy, and personalization. Brands will prioritize authentic connections, engaging audiences through in-person experiences, and highly targeted campaigns powered by advanced technologies like AI. Let’s look at three key marketing themes industry experts believe will shape 2025.
UK retail sales grew 3.2% YoY in December: Even with a late surge, sales rose just 0.7% YoY in 2024.
TikTok Shop plans to launch in Mexico next month: The move suggests the company is unfazed by the potential US ban.
Retailers ended 2024 on a high: Holiday ecommerce sales surged by nearly 9% YoY as steep discounts and tariff fears spurred spending.
While BNPL losses remain low, consumers may be overextending themselves, making it harder for consumers to pay off their growing credit card balances
The license was approved just days after the country’s regulated market opened, making Paysafe a first mover