eMarketer was pleased to moderate a Tech-Talk Webinar featuring ActionIQ’s Tamara Gruzbarg, head of customer insights, and e.l.f. Beauty’s Brigitte Barron, director of global CRM and customer growth. They discussed how e.l.f. Beauty is driving its D2C transformation and expanding customer loyalty.
eMarketer was pleased to moderate a Tech-Talk Webinar featuring Adobe’s Bridgette Darling, senior product marketing manager, and M2 Partners’ Jill M. Speirs, president and CEO. They discussed how to optimize the entire customer journey with intelligent decisioning and insights.
eMarketer was pleased to moderate a Tech-Talk Webinar featuring Criteo's Rory Mitchell, executive managing director, Americas. He discussed how travel and retail advertisers can prepare for the increase in travelers, and flight, hotel, and car rental bookings.
The price is right: The cost of advertising on Amazon has grown substantially over the past five months, giving bigger brands a wider berth to spend on the platform.
Washington calls off TikTok ban: The Biden administration has recalled the executive orders banning TikTok and other Chinese-owned apps, opting instead for a broader review of foreign-controlled apps.
A notable exit: Facebook’s global ad chief is leaving the company, and some suspect her credibility was key to Facebook weathering its various scandals.
As the world reopens, retail is booming: The National Retail Federation upwardly revised its industry growth estimates as we approach back-to-school season, which should also see a spike in spending.
In 2021, the number of monthly Facebook users in the US will increase by less than 1% year over year, the platform’s lowest annual growth rate to date. Much of this deceleration is due to last year’s higher-than-expected growth of 3.3%, which was driven by changes in media habits during the pandemic.
The insurtech’s share price surged 86% earlier this week after Reddit users once again coordinated to inflate specific stock prices—here’s what our Fintech and Digital Health analysts think it means for Clover
OneBanks picks G4S to deploy cash services: The UK company runs banking kiosks that fill voids left by branch closures—its tie-up with G4S could appeal to those who still conduct banking transactions primarily in cash.
Mastercard will bring FinGo’s vein-scanning payments solution to more markets, and Visa is working on a biometric authentication solution for online transactions with the UAE’s Abu Dhabi Islamic Bank.