Mother's Day 2021: A new poll found that people responded positively to brands allowing them to opt out of Mother's Day promotions.
Mobile advertising consolidation: Mobile gaming giant Zynga will acquire Chartboost in a move that will let the company reduce costs associated with third-party network fees.
In 2020, digital video ad spending exceeded TV ad outlays for the first time in Canada. Digital video gained the most momentum of any format amid the pandemic last year, growing by 10.0% year over year (YoY). This includes both in-stream video formats (e.g., YouTube ads) and those outstream (ads appearing in social media feeds).
The UK’s under-35s are 21% more likely to want to share bank data to prove their creditworthiness than in May 2020, presenting partnership opportunities for fintechs with lenders.
Tide offers SMBs protection from late payments: The UK-based neobank is launching an invoicing feature that includes protection against delinquent payers—giving it a chance to convince SMB customers it acquired during the coronavirus pandemic to stick around.
U.S. Bank tests hybrid branches to complement digital channels: With digital banking becoming dominant, the bank’s new branches eschew routine banking services and instead dedicate employees to assisting with complex products.
Top 10 countries for real-time payments
Another mobile carrier joins the telehealth bandwagon: Boost Mobile is tapping K Health’s telehealth services for its customers—underscoring how mobile carriers are wading into telehealth space amid the 5G wave.
FDA gives AI-powered digital health tech nod of approval: The FDA approved a huge batch of AI-digital health solutions—which will be key in getting more AI solutions into the hands of providers.
On today's episode, we discuss whether HBO Max can break into the top four streaming services, what to make of the Academy Awards' ratings, the effect Amazon could have on live sports, whether people will pay with their palm, how NBCUniversal's Peacock is doing, the crazy things that happen in far away galaxies, and more. Tune in to the discussion with eMarketer director of forecasting Oscar Orozco, analyst Blake Droesch, and principal analyst at Insider Intelligence Jeremy Goldman.
Twitch's diversification strategy: The livestreaming platform launched a new sports accelerator program to encourage creators to produce sports commentary as the platform expands its sports coverage.