Venu Sports’ potential for disruption comes into clearer view: Nearly 60% of consumers say they’d sign up for the service at a price of $35-40 per month.
Frankel's Chanel visit goes viral: The incident sparks debate on how to handle criticism in a world where creators are increasingly important.
The FAA approves Amazon’s Prime Air expansion, enabling distant drone deliveries. Competitors Alphabet and Walmart also advance their drone services, which could drum up investments.
Big Tech companies create an industry group to develop high-speed, low-latency hardware for AI model training. This could present a future rival to market-leader Nvidia.
Key stat: Nearly half (49%) of US adults will begin back-to-school shopping by early July, according to a March 2024 survey by LTK.
This year, 78.3% of people in the US will be digital video viewers, per our February 2024 forecast. With US adults splitting time between streaming platforms and social video, marketers need to understand how to reach viewers in both places. This can be difficult as ad spend and content creation trends shift. Here are five charts to turn the volume up on your digital video marketing strategy.
Spain's digital advertising is booming, outpacing many European peers and gaining momentum worldwide.
Chewy autoship customer sales rose 6.4% in Q1: The company is finding more ways to drive consumers to spend, which helped boost net sales per active customer 9.6%.
Over the weekend, thousands of alleged Google Search API documents were leaked. The highly technical documents purport to cover Google’s over 14,000 ranking factors, how link value and click behavior are evaluated, and how Google classifies smaller sites. But for the average marketer focused on building a brand, the news may be more exciting than actionable.
Leaks give first-ever look inside Google’s search ranking algorithm: 2,500 pages of internal documents were made public, but the information is too opaque to be actionable.
Klarna shows genAI's potential in transforming marketing: Tools enable efficiency and innovation but need ethical guidelines and human oversight.
AI is revolutionizing B2B SEO. Many AI tools are included in established SEO tools. The tools are integrated into SEO tasks, including keyword research, competitive analysis, and performance tracking. This helps marketers gain deeper data insights into user search patterns and behaviors, which can inform more-effective SEO strategies.
Vox and The Atlantic are the latest publishers to partner with OpenAI: Struggling publishers will get exclusive access to OpenAI tech in exchange for content licensing.
Can publishers help TikTok right its public image? The app is trying to convince publishers to create content for the app through new monetization opportunities.
US consumers keep spending: Better-than-expected results from Abercrombie, Dick’s Sporting Goods, and Cava demonstrate that shoppers are willing to splurge on some nice-to-have items.
Starbucks’ staffing issues lead to worker and customer dissatisfaction: Chronic understaffing is increasing wait times and hurting sales, while giving the union more room to extract concessions.
On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of May. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Arielle Feger and Sara Lebow will defend their list against analysts Sky Canaves and Zak Stambor, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.
ChatGPT’s first major leap into enterprise: PwC partners with OpenAI, adding 100,000 users and becoming its first resale partner, signaling unprecedented enterprise AI adoption.
iPhone demand in China surged 52% YoY in April, boosting Apple despite fierce local competition and driving premium handset sales growth.