CPG companies spend more annually on digital ads than every cohort besides the retail industry. However, CPG digital ad spending growth underperformed compared with most other industries last year, and it will do so again this year. Next year is looking better though.
Is it time to stick a fork in the meal kit business? Marc Lore’s Wonder Group plans to buy Blue Apron for a tiny fraction of the company’s IPO valuation.
US adults turn to cosmetic surgeries and weight loss drugs: Plastic surgeries are reaching new highs as the pandemic fades. But the “minimally invasive” GLP-1 interventions could pull revenue from hospitals and surgeons.
The upside/downside of retail health clinics: We know that they’re a convenient care option for consumers. But they could cost patients more time and money in the long run.
On today's podcast episode, we discuss what Amazon's next big hit is, whether X (formerly Twitter) might become a subscription-only platform, whether SEO is already dead, if most retailers will stop offering free shipping, the shortest commercial flight you can take today, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Ross Benes and Blake Droesch.
Streaming giants curb password sharing: Platforms like Disney+ enforce new rules to prioritize revenues over new user acquisition.
Meta’s gutsy celebrity-powered AI maneuver: It’s integrating Llama 2 AI with Quest 3, Ray-Ban glasses, and popular apps. Celebrity AI personas and metaverse ambitions signal bold competitive moves.
France’s competition authority raids Nvidia’s offices and is investigating potential monopolistic practices, challenging the chipmaker’s dominance in the AI chip market.
It’s getting more expensive to deliver a good customer experience: New York City delivery drivers, California fast food workers, and store associates everywhere are getting raises.
It’s the first state to require insurers to establish such rules. As others consider similar laws, insurers need to stay one step ahead in combating bias.
AI’s productivity gains aren’t guaranteed: Study reveals AI boosts speed but can reduce accuracy and diversity of thought. Selective use is the best approach.
TikTok's Indonesian growth faces hurdles with new regulations: Traditional ecommerce platforms like Shopee might benefit from reduced competition and stricter social commerce rules.
Advertisers have dragged their feet on developing third-party cookie alternatives and are now under pressure to implement effective measurement solutions, our analyst Evelyn Mitchell said in a recent webinar. But new measurement options come with their own challenges, including slow adoption, lack of published test results, and limitations of first-party data.
Just over 80% of US Gen Zers ages 15 to 26 use YouTube monthly, and almost the same percentage use Instagram or TikTok, per our July 2023 survey. More than half still visit Facebook. And though BeReal was the trendy app last year, only 15.1% of Gen Z respondents use it.
Q2 US consumer spending rose at its slowest rate in a year: Despite a slew of potential speed bumps ahead, there’s reason to expect an above-average Q4.
Cost and sustainability concerns are driving more consumers to recommerce: Eighty-five percent of US shoppers buy or sell secondhand regularly.
“AI” was the phrase of the moment at Meta Connect: The tech company is launching a number of AI features like chatbots and image generators to entice young users.
Volkswagen’s IT outage halts production, spotlighting the hurdles traditional automakers face in transitioning to tech-focused vehicles—a space where Tesla thrives.
Amid evolving AR landscape, Snap's enterprise unit shuts down: The decision highlights Snapchat's need to prioritize innovation while managing finances.
Nearly half (48.4%) of Amazon Fresh shoppers try new grocery products multiple times per month, according to an Insider Intelligence survey.