Gucci opens new experience on Roblox: Luxury brand’s latest immersive space shows its willingness to test the retail possibilities of the metaverse.
Watch the on-demand replay of our webinar, Crypto Payments 2022, as our analysts discuss US crypto payment user growth and global crypto transaction value growth trends, as well as drivers and inhibitors.
The average US adult will spend more time watching digital video than TV in 2024, marking a victory for connected viewing in the streaming revolution. Daily time spent with TV will fall below 3 hours next year, down more than 1 hour, 30 minutes over the course of a decade.
American Eagle Outfitters’ supply chain business is transforming the company: While the merchant’s retail sales fell in Q1, its supply chain business helped the retailer get into the black.
Social media has no one to blame for content controversies: Recent Supreme Court decisions secure platforms’ right to moderate content as they please.
CPG brands are struggling to compete with private labels: As the industry reaches a "breaking point," companies like Procter & Gamble are shifting tactics to appeal to price-conscious consumers.
Insider Intelligence spoke with Gefen Skolnick, founder and CEO at Couplet Coffee, about what it means to create a brand catering to the interests of the Gen Z consumer.
The metaverse market could shortly get a lot bigger: Apple’s RealityOS, rumored for an announcement next Monday, will encourage many on-the-fence consumers to adopt VR.
Apple dominates surging smartwatch sales, but Google is entering the fray: Growing interest in smartwatches and headphones in emerging markets like India indicate potential for Google and partners to grow Android’s ecosystem with devices like the new Pixel Watch
Homeward is powering primary care services across 700 Rite Aid pharmacy locations. But the pharmacy giant has no plans to encroach on local primary care providers.
Sony’s future gaming fortunes are in PC titles: The PlayStation maker is betting big on ports of its games on Windows PCs, a market where console rival Microsoft is already a dominant player.
Theaters increasingly depend on franchise films: The new “Top Gun” film is the latest in a long line of 2022 franchise releases enjoying box office success.
Upfront spending is flowing toward streaming services. Upfront CTV ad spending will grow by 34.6% to $6.41 billion this year. For context, that’s about how much we had predicted in our inaugural forecast would be spent on total CTV advertising in 2019.
Warner Bros. Discovery could use its size to boost ad costs: Media powerhouse seeking higher prices for its content in initial upfront talks.
Nielsen tries to modernize with new tools: The measurement giant is focusing on “bingeable” shows to inform licensing and production decisions.
ITV and Twitter try to capitalize on social media fandoms: Social media has long been a hub for fans, and networks are starting to tap in.
Big Tech has a role to play in abortion legislation: Tech firms have taken pro-choice stances, but state laws could complicate their position.