A cyberattack on CDK Global disabled key systems for nearly 15,000 car dealerships, seriously disrupting operations. Ransomware can paralyze entire industries relying on single service providers.
A card comparison widget could hurt affiliate marketing sites—and open the door to Google controlling the entire card acquisition journey.
Paramount streaming gets more expensive as Skydance merger evaporates: The company is raising prices as it looks to recoup $500 million in costs.
CNN bets big on the presidential debate: The challenged news network is bucking tradition by selling ad space and allowing simultaneous broadcasts as it looks to recharge its brand.
Behavioral advertising could be on the federal chopping block: A draft of the American Privacy Rights Act drew criticism from ad groups for proposing harsh restrictions.
Linear TV has been the bread and butter of upfront advertising. Although linear TV is declining, upfront spending will outlive it as commitments shift to digital inventory.
EU competition regulators accuse Apple of DMA violations and excessive store fees. Consequences could include fines up to $38 billion and delays to its AI pivot.
Y Combinator and 140 AI startups oppose California’s Senate Bill 1047, fearing its restrictions will stifle innovation and harm talent retention.
The ad industry’s AI use hits a high point: A majority (91%) of agencies implement the tech while the workforce grows uneasy about job security.
Netflix with ads is trailing streaming rivals: The service is struggling to compete with recent entrant Amazon and has lowered CPMs.
On today's podcast episode, we discuss how news on social media is different, if the movies are dead yet, the promise of new digital price tags, IKEA paying virtual employees in its virtual Roblox store, the most visited places in the world, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Blake Droesch and Sarah Marzano.
Medical/pharma TV ad impressions resonate most with older consumers: Our Industry KPI data should inform healthcare and pharma marketers’ strategies for targeting patients.
50% of US employees and a third of international staff stay remote despite the loss of job promotions. The divide between RTO and remote employees is an ongoing challenge.
Target’s new genAI-powered chatbot aims to boost associates’ efficiency: Walmart is also testing a genAI tool for workers as retailers look to technology to improve the in-store experience.
The AI startup is being accused of content theft by Forbes, Wired, and The Shortcut. Legal action looms as tensions rise between media and AI companies over content scraping and attribution
On today's podcast episode, we discuss how much time folks are spending with TVs and CTVs, how many ad dollars are going to both, and which of the streaming platforms will make the most from ads going forward. Tune in to the discussion with our analyst Ross Benes.