The one-click checkout experience rolled out to merchants earlier this month. Adding Adyen as a partner sets it up for growth
Tesla’s individual EU tariff reduction gives it a new competitive edge, while Waymo’s expansion is threatened by an impending US tariff hike.
The company’s survey shows nearly 50% of small businesses use AI for marketing, yet 73% lack confidence in their strategies, highlighting an opportunity.
More than 181 million people in the US will be Amazon Prime members this year, representing nearly 7 in 10 (73.7%) US internet users, according to our July 2024 forecast. Many of them turn to influencers before checking out; others can be won over by better discounts from competitor retailers; while some favor Amazon for fashion over groceries.
Not all consumers accept cookies when given the choice.
As the Asia-Pacific region experiences profound demographic and economic shifts, the pet economy is emerging as a vibrant and rapidly growing sector.
Walgreens expands clinical trials with $100M government deal: We explore why Walgreens is expanding its clinical trials division while CVS is shutting down its division.
Doctors’ media consumption habits are shifting: They’re using social media, podcasts, and video games for professional purposes. We explore what it all means for pharma marketers.
US adults are using AI chatbots to find health information: Despite concerns about their accuracy, consumers keep returning to the AI tools. Healthcare and pharma marketers have an opportunity to market through them.
Consumers spend most of their daily digital time with mobile devices—and ad spending reflects that. But as viewers shift to ad-supported tiers and streamers add inventory, connected TV (CTV) is closing in.
Expanding production in India positions Apple to tap into its rising middle class and 5G market, crucial for offsetting slower sales in China.
YouTube Sunday Ticket is poised to thrive thanks to Venu ruling: The pay TV service announced a slate of new features as it looks to entice new subscribers.
Data-driven decisions lead to early cancellations: “The Acolyte” and “My Lady Jane” axed as streaming platforms prioritize immediate success.
Sports and premium content boost Netflix Upfront sales growth: A 150% increase in commitments can be attributed largely to two NFL games and the WWE.
After increased investment in genAI, companies are struggling to measure the impact of initiatives, evaluate regulatory challenges, and achieve ROI.
Meta will nab a far bigger share of US digital ad spend (21.3%) than YouTube (5.6%) or Netflix (0.3%) this year, despite accounting for a nearly equal share of US time spent with digital, according to our June 2024 forecast.
Meta has a drug problem: Regulators are asking Mark Zuckerberg how the platform is addressing the spread of ads for illegal drugs on Facebook and Instagram.
On today's podcast episode, we discuss why Pinterest is growing so fast, how Snapchat is able to get more and more folks to pay for its premium service, and why people are spending increasing amounts of time on Reddit. Tune in to the discussion with our director of Briefings Jeremy Goldman and analyst Daniel Konstantinovic.
Digital shelf labels are small screens that attach to retail shelves, enabling retailers to update prices and product information in real time.
The close tie between Amazon's ecommerce and advertising businesses presents both opportunities and challenges. "When ecommerce sales are growing, retail media dollars are going to go up,” our analyst Jeremy Goldman said on a recent episode of the "Behind the Numbers" podcast. “But when ecommerce dollars aren’t growing that much, it's harder to get the retail media dollars to grow because they’re so intertwined."