On today's episode, we discuss what the direct-to-consumer (D2C) playbook 2.0 contains, which D2C players are the ones to watch, and which spaces are ripe for D2C disruption. We then talk about what people currently expect from a loyalty program, how much context really matters, and how to avoid treating customers like data points. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Jeremy Goldman.
In an exclusive Q&A with Insider Intelligence, Dontá Wilson talks about why he sees “digital transformation” as a misnomer—and how “client transformation” is a better term for guiding banks’ digital strategy.
By bringing its consumer and merchant bases together, Square can grow its business, improve merchant satisfaction, and contend with fierce feature rivalries.
Add Capital One to the growing list of banks wading into BNPL: The bank will pilot the payment option with a group of familiar merchants, following other recent announcements by banking players that also plan to compete in the space.
Instagram wants users to turn their Stories into Reels: The biggest influencers already post videos to their Stories more often than smaller accounts, making them perfect to promote Instagram’s TikTok competitor.
Shopify lets merchants go worldwide: A new global commerce hub and a recent investment in marketing tools hint at Shopify’s future.
Lemonade added a preventative pet insurance package for younger pets amid strong premium growth—but we expect the insurtech to prioritize providing one-stop-shop insurance coverage
Among US adults, cryptocurrency owners and non-owners alike are most interested in using the digital assets to enhance the privacy or security of their online purchases.
We spoke with Jürgen Galler, co-founder and CEO at data management platform 1plusX, about how the use of AI by publishers can help them traverse these challenges.
BCIs may one day mesh with AVs—when the tech and the public are both ready: Mercedes recently showed off an autonomous concept car whose operator uses a BCI helmet to set destinations and control in-car features with their mind.
Kroger and Instacart partner to stand out in the crowded grocery delivery market: Their 30-minute delivery service can help distinguish them from digital grocers like Walmart and Amazon, and from intermediaries like Uber and DoorDash.
Hims & Hers is adding its health & wellness products on fashion retailer Revolve’s site—we unpack how this fits into Hims & Hers broader healthcare strategy, and why telehealth vendors could be missing out on a massive opportunity by not catering to Gen Zers.
US adults spend significantly more time listening to terrestrial radio than to any other ad-supported audio format.